Analysis of Word/ Image Combo: My Advertisement

I chose to create a public service announcement about Recycling. I kept my text simple and to the point. I didn't want to distract from the simplicity of what I was trying to portray. RECYCLE. REDUCE. REUSE. I used bold writing in a simple black font because I didn't want to take away from the image. I think in this case the message is much more effective if it is kept simple. I think it comes across as a command rather than a suggestion with the bold periods after each word.

I also meant for my word/image combo to target a broad audience, young children through adults. This is why I used a friendly looking 'earth' character. I think this captures the eye of a younger generation without looking stiff and boring. The earth character grabs your attention and the text is direct and to the point, making it easy for anyone that can read to understand the message being conveyed. Also, I put the bright green recycle sign that everyone knows and is familiar with so even if the words aren't effective the recycle sign will get the message across. The earth character also helps drive my point home b/c that is the whole reason why we stress the importance of recycling and reusing products is to help save our earth.

The colors that I used in the image are simple and do not draw away from the announcement. I tried to use mainly green and blue which are colors usually related to recycling advertisements. I think this announcement could be posted anywhere: schools, businesses, billboards and stores. I don't think anyone would find it offensive and as I said before I think that it is child friendly.